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20/09/11 Ethical brands continue apace —

We noticed that the One brand, part of Global Ethics (an organisation that develops profitable consumer products to fund projects in the… Read more

13/08/11 Celebrity signing for sister company —

I Am Now Media, a specialist PR, media and branding company, launched last week, a sister company to D3 Marketing founded with TV/PR guru Cheryl… Read more

11/07/11 The colour of business —

For retailers, selling is the art of persuasion. And colour can be very persuasive. We use it in our everyday clothing and homes. Everywhere, colour… Read more

15/02/11 Women will figure in branding shift in 2011. So says Mintel… —

While consumers are still reeling from the aftershock created by the global economic crisis, lessons have been learnt, behaviours changed and… Read more

01/11/10 Build brands for strength —

When times are tough, the tough get going. If you’ve been cruising along on a vertible wing, prayer and customer disinclination to walk away,… Read more